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M-T1-MP-02 · Theme 1

Rotary Opinion Articles

Place a clear, evidence-based Rotary perspective on a community issue while distinguishing informed civic contribution from party-political advocacy.

Where this idea came from

Playbook entry
M-T1-MP-02 · Rotary Opinion Articles
Theme
Theme 1: Attraction & Visibility · Subtheme MP: Media & Public Relations
Source material
Existing checked Theme 1 guide
Linked playbook entry
M-T1-MP-02 · Rotary Opinion Articles

What could this idea change?

Public debate gains practical local evidence and community-service experience rather than a promotional account of the club.

Could this work in our club?

  • Opinion editors, community readers, subject-matter contributors, club boards and authorised article signatories. Use when the club has direct experience relevant to a current community question.

Before you start

  • Board clearance of the Rotary position or explicit labelling of the author's personal capacity.
  • A source ledger for every material fact, quotation and contested assertion.
  • Legal and sensitivity review proportionate to defamation, contempt, election and privacy risk.

At the end: Archive the published version and sources, answer factual questions through the named author, and issue a prompt correction if a material error is identified.

Before your club says yes

Does the idea fit?

Talk with the people it is meant to serve and check that the need is real.

Who can say yes?

Name the person or group that can approve the work, spending and any safety arrangements.

Are people protected?

Check privacy, consent and safety. Collect only the information you genuinely need.

Can everyone take part?

Check the language, format, place, technology and cost for barriers.

Are the facts and permissions right?

Check names, claims, images, quotations, partner references and Rotary branding.

How will we learn?

Note where things stand now, check in at 30, 60 and 90 days, and decide what to do next.

Worksheets for your club

Open them online, print them or change them to suit the way your club works.

01

Communications and content planner

Use this worksheet to prepare clear messages and check the facts, permissions and approval before sharing them.

Open worksheet
02

Facilitation and conversation guide

Use this worksheet to hold a respectful conversation, hear different views and tell people what happens next.

Open worksheet
03

Workflow and minimum-data register

Use this worksheet to map each step and keep only the information the club genuinely needs.

Open worksheet