M-T1-MP-03 · A 90-day try-out

A club plan for Community Radio Partnerships

Use this as a starting point. Cross out what does not fit, add what is missing and make it your club's own.

Where this idea came from

Playbook entry
M-T1-MP-03 · Community Radio Partnerships
Theme
Theme 1: Attraction & Visibility · Subtheme MP: Media & Public Relations
Source material
Existing checked Theme 1 guide
Linked playbook entry
M-T1-MP-03 · Community Radio Partnerships

1. Is this worth trying here?

What we hope will change: Create a recurring, locally useful radio contribution that brings verified community voices and service information to audiences beyond Rotary channels.

2. Our 90-day try-out

What our club will do for Community Radio Partnerships
StepWhat we will doWho could lead itOur dateHow we will know it is done
1Listen to the station and propose a segment suited to its audience and format.Radio partnership lead
2Co-plan topics, guest diversity and broadcast calendar with the producer.Segment producer
3Prepare concise facts, audio quality and live-broadcast contingencies.Rotary audio editor
4Record or broadcast under station direction and guest consent.Designated presenter
5Review audience response and renew only if the segment remains useful.Station-club review pair

3. Checks before we start

Things our club needs to check
QuestionWhat it means for usWho will checkDone?
Comply with station policy, community-broadcasting codes and any sponsorship-identification limits.
Obtain rights for voices, music, clips and rebroadcast; never assume social-media reuse is included.
High — live content, sponsorship rules, audio rights and guest consent require station-led controls.

4. What changed?

What we will keep an eye on
What mattersWhere we are nowWhat we hope to seeHow we will checkWho
Station accepts a documented audience-led segment concept.

After 30 days

Is it reaching the right people? Is anything unsafe, unfair or harder than expected?

After 60 days

Make one useful change based on what people have told you.

After 90 days

Compare with where you started. Decide whether to change it, continue it or stop.

Before your club says yes

Does the idea fit?

Talk with the people it is meant to serve and check that the need is real.

Who can say yes?

Name the person or group that can approve the work, spending and any safety arrangements.

Are people protected?

Check privacy, consent and safety. Collect only the information you genuinely need.

Can everyone take part?

Check the language, format, place, technology and cost for barriers.

Are the facts and permissions right?

Check names, claims, images, quotations, partner references and Rotary branding.

How will we learn?

Note where things stand now, check in at 30, 60 and 90 days, and decide what to do next.

Worksheets for your club

Open them online, print them or change them to suit the way your club works.

01

Partnership and stakeholder map

Use this worksheet to agree what the club and any partners will each contribute, decide and protect.

Open worksheet
02

Facilitation and conversation guide

Use this worksheet to hold a respectful conversation, hear different views and tell people what happens next.

Open worksheet
03

Communications and content planner

Use this worksheet to prepare clear messages and check the facts, permissions and approval before sharing them.

Open worksheet