What could this idea change?
Residents see how a local issue is being addressed and where they can obtain help or contribute, without beneficiaries being used as props.
M-T1-MP-11 · Theme 1
Media Coverage of Rotary Projects
Give reporters safe, evidence-rich access to active Rotary projects so coverage centres community need, delivery and verified change.
Where this idea came from
- Playbook entry
- M-T1-MP-11 · Media Coverage of Rotary Projects
- Theme
- Theme 1: Attraction & Visibility · Subtheme MP: Media & Public Relations
- Source material
- Existing checked Theme 1 guide
- Linked playbook entry
- M-T1-MP-11 · Media Coverage of Rotary Projects
Could this work in our club?
- Project reporters and photographers, beneficiaries who choose to participate, partner organisations, site managers and Rotary media hosts. Use when a project has a timely milestone and a legitimate public-interest angle.
Before you start
- Media-access plan showing safe zones, schedules, escorts and prohibited material.
- Current outcome evidence, project limitations and independent partner contacts.
- Specific consent and safeguarding arrangements for every identifiable participant story.
At the end: Check first with featured participants and partners, provide the outlet any necessary correction, and update future access rules from the site debrief.
Before your club says yes
Does the idea fit?
Talk with the people it is meant to serve and check that the need is real.
Who can say yes?
Name the person or group that can approve the work, spending and any safety arrangements.
Are people protected?
Check privacy, consent and safety. Collect only the information you genuinely need.
Can everyone take part?
Check the language, format, place, technology and cost for barriers.
Are the facts and permissions right?
Check names, claims, images, quotations, partner references and Rotary branding.
How will we learn?
Note where things stand now, check in at 30, 60 and 90 days, and decide what to do next.
Worksheets for your club
Open them online, print them or change them to suit the way your club works.
Event and session plan
Use this worksheet to plan who the session is for, when it will happen, how people can take part and what happens afterwards.
Open worksheetRoles, roster and handover
Use this worksheet to decide who will do each job, who can step in and what needs to be handed over.
Open worksheetCommunications and content planner
Use this worksheet to prepare clear messages and check the facts, permissions and approval before sharing them.
Open worksheet