S-026 · Theme 5 · Surveying & Feedback

Annual Member Experience Survey

Use Annual Member Experience Survey to ask better questions and turn member feedback into visible decisions and improvements.

What could this idea change?

It gives the club a clearer view of people's experiences before decisions are made, including feedback that informal conversations can miss.

It may suit: The people whose experience the club needs to understand, especially voices that are not often heard.

A simple way to start

  1. Write the decision brief for Annual Member Experience Survey: define which decision a survey or listening channel will inform and what minimum information is needed, the starting evidence, people affected, local authority, resource limit, success signals and stop conditions. Who could lead it: Board sponsor and information owner
  2. Identify users and non-users, map access and digital-confidence barriers, explain data use and permissions and retain an equivalent human or non-digital route where essential participation is involved. Apply this specifically to Annual Member Experience Survey and record which relevant experiences or users are still missing. Who could lead it: Board sponsor and information owner with the access and privacy contacts
  3. Build and test a bounded evidence review with defined inputs, participation gaps and interpretation limits for Annual Member Experience Survey; complete the Annual Member Experience Survey Diagnostic Evidence Matrix, rehearse the boundary wording and confirm who may decide, refer, pause, recover or close the work. Who could lead it: System lead, privacy contact and access tester
  4. Use synthetic or minimised test data, least privilege, versioned configuration, accessible instructions, exception handling and a rollback; do not expose live credentials or private member information. Capture only the evidence needed to judge whether Annual Member Experience Survey advances proportionate member feedback. Who could lead it: System lead, privacy contact and access tester
  5. Compare the evidence with the starting point, validate meaning with affected participants or users, record gaps and unintended effects and prepare a dated findings summary that separates facts, experience, assumptions and unanswered questions without overstating what the trial proves. Who could lead it: System lead, privacy contact and access tester with an independent reviewer

What should we look for?

  • After 90 days, review Annual Member Experience Survey. Look for representative responses, transparent findings, agreed actions and a timely report back to participants.
  • Annual Member Experience Survey produces a dated findings summary that separates facts, experience, assumptions and unanswered questions by the promised decision date, with evidence limitations, participation gaps and unintended effects stated.
  • People affected can explain the purpose, their choices, the boundary and how to raise an access, privacy, safety or governance concern.
  • The trial shows whether proportionate member feedback improved from the recorded starting point without shifting hidden workload, risk or exclusion elsewhere.
  • Every accepted action has an owner, due date and completion evidence, and the club records a reasoned continue, adapt, refer, scale or stop decision.

Before we say yes

  • Does it fit a real local need?
  • Can people take part safely and fairly?
  • Are the facts, permissions and Rotary branding right?
  • Who will lead it, and when will we review it?