What could this idea change?
Editorial decision-makers receive grounded local context and direct community expertise before forming or commissioning public commentary.
M-T1-MP-22 · Theme 1
Rotary Editorial Board Visits
Meet an outlet's senior editorial team to explain a significant community issue, supply credible sources and understand coverage needs without seeking editorial direction.
Where this idea came from
- Playbook entry
- M-T1-MP-22 · Rotary Editorial Board Visits
- Theme
- Theme 1: Attraction & Visibility · Subtheme MP: Media & Public Relations
- Source material
- Existing checked Theme 1 guide
- Linked playbook entry
- M-T1-MP-22 · Rotary Editorial Board Visits
Could this work in our club?
- Editors, editorial-board members, senior producers, Rotary civic spokespeople, subject experts and community representatives. Use when an issue has sustained civic significance beyond a single event.
Before you start
- Outlet-confirmed purpose, participants, duration, information status and desired materials.
- Board-approved position or an explicit statement that Rotary is providing background only.
- Fact pack, source list, conflicts, spokesperson roles and prohibited disclosures.
At the end: Send only the requested supplementary sources, brief the club on newsroom learning, and leave all editorial decisions with the outlet.
Before your club says yes
Does the idea fit?
Talk with the people it is meant to serve and check that the need is real.
Who can say yes?
Name the person or group that can approve the work, spending and any safety arrangements.
Are people protected?
Check privacy, consent and safety. Collect only the information you genuinely need.
Can everyone take part?
Check the language, format, place, technology and cost for barriers.
Are the facts and permissions right?
Check names, claims, images, quotations, partner references and Rotary branding.
How will we learn?
Note where things stand now, check in at 30, 60 and 90 days, and decide what to do next.
Worksheets for your club
Open them online, print them or change them to suit the way your club works.
Facilitation and conversation guide
Use this worksheet to hold a respectful conversation, hear different views and tell people what happens next.
Open worksheetTraining and mentoring guide
Use this worksheet to prepare a practical learning or mentoring session and follow up afterwards.
Open worksheetWorkflow and minimum-data register
Use this worksheet to map each step and keep only the information the club genuinely needs.
Open worksheet