What could this idea change?
Specialist and local audiences hear useful lived experience and practical service insights through programmes they already trust.
M-T1-MP-09 · Theme 1
Rotary Podcast Media Outreach
Pitch credible Rotary guests and community stories to established external podcasts whose listeners match the topic, rather than merely promoting a club-owned show.
Where this idea came from
- Playbook entry
- M-T1-MP-09 · Rotary Podcast Media Outreach
- Theme
- Theme 1: Attraction & Visibility · Subtheme MP: Media & Public Relations
- Source material
- Existing checked Theme 1 guide
- Linked playbook entry
- M-T1-MP-09 · Rotary Podcast Media Outreach
Could this work in our club?
- Podcast hosts and producers, subject-matter guests, community partners, Rotary media pitchers and target listener groups. Use when a guest has distinctive expertise or experience relevant to a podcast's editorial focus.
Before you start
- Podcast research covering format, audience, recent episodes and pitch rules.
- Guest consent, topic boundaries, biography, fact sources and recording readiness.
- Agreement on recording, editing, transcript, clip and promotional reuse rights.
At the end: Send the producer promised references, thank the guest and community sources, and retain only the audio assets for which the club has documented rights.
Before your club says yes
Does the idea fit?
Talk with the people it is meant to serve and check that the need is real.
Who can say yes?
Name the person or group that can approve the work, spending and any safety arrangements.
Are people protected?
Check privacy, consent and safety. Collect only the information you genuinely need.
Can everyone take part?
Check the language, format, place, technology and cost for barriers.
Are the facts and permissions right?
Check names, claims, images, quotations, partner references and Rotary branding.
How will we learn?
Note where things stand now, check in at 30, 60 and 90 days, and decide what to do next.
Worksheets for your club
Open them online, print them or change them to suit the way your club works.
Communications and content planner
Use this worksheet to prepare clear messages and check the facts, permissions and approval before sharing them.
Open worksheetFacilitation and conversation guide
Use this worksheet to hold a respectful conversation, hear different views and tell people what happens next.
Open worksheetWorkflow and minimum-data register
Use this worksheet to map each step and keep only the information the club genuinely needs.
Open worksheet