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M-T1-PC-16 · Theme 1

Rotary Public Awareness Posters

Creates a controlled poster system that communicates one useful Rotary fact and one accessible action at viewing speed, then remains governable across sites, sizes and replacement cycles.

Where this idea came from

Playbook entry
M-T1-PC-16 · Rotary Public Awareness Posters
Theme
Theme 1: Attraction & Visibility · Subtheme PC: Public Campaigns
Source material
Existing checked Theme 1 guide
Linked playbook entry
M-T1-PC-16 · Rotary Public Awareness Posters

What could this idea change?

Residents receive concise, readable local information in trusted physical settings, including a non-digital way to respond.

Could this work in our club?

  • People passing through community venues, workplaces, libraries, campuses, transport-adjacent spaces and event sites. Use when priority audiences regularly use identifiable venues where posters are permitted and likely to be noticed.

Before you start

  • A placement register with written owner approval, display dates, size, mounting method and removal owner.
  • Production-ready artwork using approved marks, contrast, hierarchy, plain language and minimum readable type.
  • A tested short link, QR destination and printed phone or email fallback with lifecycle ownership.

At the end: Check live destinations weekly, respond through the published channel, and close the campaign by reconciling every item in the placement register rather than assuming venues removed it.

Before your club says yes

Does the idea fit?

Talk with the people it is meant to serve and check that the need is real.

Who can say yes?

Name the person or group that can approve the work, spending and any safety arrangements.

Are people protected?

Check privacy, consent and safety. Collect only the information you genuinely need.

Can everyone take part?

Check the language, format, place, technology and cost for barriers.

Are the facts and permissions right?

Check names, claims, images, quotations, partner references and Rotary branding.

How will we learn?

Note where things stand now, check in at 30, 60 and 90 days, and decide what to do next.

Worksheets for your club

Open them online, print them or change them to suit the way your club works.

01

Communications and content planner

Use this worksheet to prepare clear messages and check the facts, permissions and approval before sharing them.

Open worksheet
02

Workflow and minimum-data register

Use this worksheet to map each step and keep only the information the club genuinely needs.

Open worksheet